Of course it could all be a ruse, a cunning trap to lure innocent people like me who think 'The Clash: must be good!' into buying a sub-standard beer. I can never keep the cynical me far from the forefront. Well, actually, maybe I can. One way to do it would be to drink beer; this one in particular, because once you get to the point where you've poured it out and the cool packaging is forgotten, it really is marvellous. Powdery cocoa-heavy chocolate, smoke and a lovely soft bitterness.
London calling? Well, it might well be, but if it is calling, Yorkshire is not only calling, it's shouting. And with beers like this, it has a lot to shout about, probably with some singing and dancing along to old vinyl, naturally.
4.5% abv. £2.84 (50cl) from Beer Ritz.